Pehchaan
Our traditional art kits from India, made by local artisans, reconnect people with traditional Indian art forms. These kits provide the tools and materials to create artwork inspired by ancient techniques and motifs, promoting the preservation of cultural heritage.
Each state of India has its unique art form and through the sale of these art kits, Pehchaan in collaboration with Potli supports the families of these talented artisans in India and motivates them to continue their traditional art form. Many artisan communities in India depend on their art for their livelihood. By creating awareness and expanding markets for these art forms, art kits help generate income and sustain the livelihoods of these communities. When people purchase these kits, they support the artisans directly, providing them with a sustainable source of income and reducing their reliance on other potentially exploitative economic activities.